Medical training app interface design
Client / Agency: Pharma client
Details:
Challenge:
The challenge was to improve the recognition of information relating to clinical trials for the client's Ophthalmology franchise.
Solution + Results:
Keith directed the creative approach and execution of the app design process. The solution had to adhere to specified internal brand guidelines and KPIs. Employing rich media content, videos, quizzes and confidence score tools. Shown below, are the prototype layout examples for these on-brand layouts.

